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Paccoo.com is a social and economic development project that empowers local farmers to gain their income from planting taro, a plant that was consider as pest in Malakaji, South Sulawesi. Paccoo.com provides solutions to create taro into creative products such as cookies, cakes, onde and digitally promotes the products, so from now farmers no longer depend on imported corn seeds. They can earn more with planting Taro. Moreover, Paccoo.com employees who work to make products from taro are those who came from the poor society. The profit from the sale of Paccoo.com products provides more income to the farmers and employees of Paccoo.com. Paccoo products have been lab tested by Agro Based Industry Calibration and Analytical Laboratories Bogor, Indonesia and Pharmacy lab of Hasanuddin University. Paccoo products have certification from Public Health Office Makassar, Indonesia : P-IRT Number 2157371010053-20.